/* bygregorbeck.com · Gregor Beck UGC Creator
   Eine Datei, keine Abhängigkeiten. Farben, Schrift und Abstände stehen oben als Tokens. */

@font-face {
  font-family: "Archivo";
  src: url("../fonts/archivo.woff2") format("woff2");
  font-weight: 100 900;
  font-stretch: 62% 125%;
  font-style: normal;
  font-display: swap;
}

:root {
  --paper: #f2efe9;
  --paper-2: #e8e4dc;
  --ink: #0e0e0d;
  --ink-2: #1a1a18;
  --muted: #6d6a64;
  --muted-dark: #9a978f;
  --line: rgba(14, 14, 13, 0.12);
  --line-dark: rgba(242, 239, 233, 0.14);
  --signal: #d8ff3c;

  --gutter: clamp(16px, 4vw, 64px);
  --section: clamp(72px, 11vw, 168px);
  --radius: 14px;

  --f: "Archivo", ui-sans-serif, system-ui, -apple-system, "Segoe UI", sans-serif;
  --ease: cubic-bezier(0.2, 0.7, 0.1, 1);
}

*, *::before, *::after { box-sizing: border-box; }

html { -webkit-text-size-adjust: 100%; scroll-behavior: smooth; }
@media (prefers-reduced-motion: reduce) { html { scroll-behavior: auto; } }

body {
  margin: 0;
  background: var(--paper);
  color: var(--ink);
  font-family: var(--f);
  font-size: 17px;
  line-height: 1.55;
  font-stretch: 100%;
  -webkit-font-smoothing: antialiased;
  text-rendering: optimizeLegibility;
}

img, video, svg { display: block; max-width: 100%; }
a { color: inherit; text-decoration: none; }
button { font: inherit; color: inherit; background: none; border: 0; padding: 0; cursor: pointer; }
:focus-visible { outline: 2px solid currentColor; outline-offset: 3px; border-radius: 4px; }

.skip { position: absolute; left: -9999px; top: 8px; z-index: 100; background: var(--ink); color: var(--paper); padding: 10px 16px; border-radius: 8px; }
.skip:focus { left: 8px; }
.sr { position: absolute; width: 1px; height: 1px; overflow: hidden; clip: rect(0 0 0 0); white-space: nowrap; }

/* ---------- Typo ---------- */

.label {
  font-size: 12px;
  font-weight: 600;
  letter-spacing: 0.14em;
  text-transform: uppercase;
  color: var(--muted);
}
.dark .label { color: var(--muted-dark); }

.display {
  font-weight: 600;
  font-stretch: 112%;
  letter-spacing: -0.045em;
  line-height: 0.92;
  margin: 0;
}
.h2 {
  font-size: clamp(40px, 6.4vw, 104px);
  font-weight: 600;
  font-stretch: 112%;
  letter-spacing: -0.045em;
  line-height: 0.95;
  margin: 0;
}
.lead { font-size: clamp(18px, 1.5vw, 21px); line-height: 1.5; color: var(--muted); max-width: 34em; margin: 0; }
.dark .lead { color: var(--muted-dark); }

/* ---------- Buttons ---------- */

.btn {
  display: inline-flex; align-items: center; gap: 12px;
  height: 56px; padding: 0 26px;
  border-radius: 999px;
  font-size: 16px; font-weight: 600;
  transition: transform 0.4s var(--ease), background 0.25s, color 0.25s, border-color 0.25s;
  white-space: nowrap;
}
.btn svg { width: 18px; height: 18px; transition: transform 0.4s var(--ease); }
.btn:hover svg { transform: translateX(4px); }
.btn-ink { background: var(--ink); color: var(--paper); }
.btn-ink:hover { background: #000; }
.btn-line { border: 1px solid var(--line); }
.btn-line:hover { border-color: var(--ink); }
.dark .btn-ink { background: var(--paper); color: var(--ink); }
.dark .btn-ink:hover { background: #fff; }
.btn-play .dot { width: 26px; height: 26px; border-radius: 50%; background: var(--ink); color: var(--paper); display: grid; place-items: center; }
.btn-play .dot svg { width: 10px; height: 10px; margin-left: 2px; }
.btn-play:hover svg { transform: none; }

/* ---------- Header ---------- */

.site-header {
  position: sticky; top: 0; z-index: 40;
  display: flex; align-items: center; justify-content: space-between; gap: 24px;
  height: 72px; padding: 0 var(--gutter);
  background: rgba(242, 239, 233, 0.82);
  backdrop-filter: saturate(1.4) blur(14px);
  -webkit-backdrop-filter: saturate(1.4) blur(14px);
  border-bottom: 1px solid transparent;
  transition: border-color 0.3s;
}
.site-header.scrolled { border-bottom-color: var(--line); }
.wordmark { font-weight: 800; font-stretch: 112%; letter-spacing: -0.05em; font-size: 24px; line-height: 1; white-space: nowrap; }
.nav { display: flex; gap: clamp(20px, 2.6vw, 40px); font-size: 15px; font-weight: 500; }
.nav a { position: relative; padding: 6px 0; }
.nav a::after { content: ""; position: absolute; left: 0; right: 0; bottom: 0; height: 1.5px; background: currentColor; transform: scaleX(0); transform-origin: left; transition: transform 0.35s var(--ease); }
.nav a:hover::after { transform: scaleX(1); }
.site-header .btn { height: 44px; padding: 0 20px; font-size: 15px; }
.menu-btn { display: none; position: relative; width: 46px; height: 46px; border-radius: 50%; border: 1px solid var(--line); }
.menu-btn span { position: absolute; left: 14px; right: 14px; height: 1.6px; background: var(--ink); border-radius: 2px; transition: transform 0.45s var(--ease), background 0.3s, width 0.45s var(--ease); }
.menu-btn span:first-child { top: 18px; }
.menu-btn span:last-child { top: 26px; right: 18px; }
.menu-open .menu-btn span { background: var(--paper); right: 14px; }
.menu-open .menu-btn span:first-child { transform: translateY(4px) rotate(45deg); }
.menu-open .menu-btn span:last-child { transform: translateY(-4px) rotate(-45deg); }
.menu-open .menu-btn { border-color: var(--line-dark); }

.mnav {
  position: fixed; inset: 0; z-index: 39; display: flex; flex-direction: column; justify-content: space-between;
  padding: 104px var(--gutter) calc(28px + env(safe-area-inset-bottom));
  clip-path: inset(0 0 100% 0); visibility: hidden;
  transition: clip-path 0.7s var(--ease), visibility 0s 0.7s;
}
.menu-open .mnav { clip-path: inset(0 0 0 0); visibility: visible; transition: clip-path 0.7s var(--ease), visibility 0s; }
.mnav nav { display: grid; }
.mnav nav a {
  display: flex; align-items: baseline; gap: 14px; padding: 10px 0; border-bottom: 1px solid var(--line-dark);
  font-size: clamp(40px, 12vw, 64px); font-weight: 600; font-stretch: 108%; letter-spacing: -0.045em; line-height: 1;
  opacity: 0; transform: translateY(28px); transition: opacity 0.5s, transform 0.7s var(--ease);
}
.mnav nav a small { font-size: 12px; font-weight: 600; letter-spacing: 0.08em; color: var(--muted-dark); font-stretch: 100%; width: 22px; }
.mnav nav a:active { color: var(--signal); }
.menu-open .mnav nav a { opacity: 1; transform: none; }
.menu-open .mnav nav a:nth-child(1) { transition-delay: 0.12s; }
.menu-open .mnav nav a:nth-child(2) { transition-delay: 0.17s; }
.menu-open .mnav nav a:nth-child(3) { transition-delay: 0.22s; }
.menu-open .mnav nav a:nth-child(4) { transition-delay: 0.27s; }
.menu-open .mnav nav a:nth-child(5) { transition-delay: 0.32s; }
.mnav-foot { display: grid; gap: 18px; opacity: 0; transition: opacity 0.5s 0.35s; }
.menu-open .mnav-foot { opacity: 1; }
.mnav-foot .btn { justify-content: center; }
.mnav-mail { font-size: 17px; font-weight: 600; color: var(--paper); }
.mnav-social { display: flex; gap: 10px; }
.mnav-social a { width: 46px; height: 46px; border-radius: 50%; border: 1px solid var(--line-dark); display: grid; place-items: center; }
.mnav-social svg { width: 20px; height: 20px; }
.menu-open { overflow: hidden; }
.menu-open .site-header { background: transparent; backdrop-filter: none; -webkit-backdrop-filter: none; border-bottom-color: transparent; color: var(--paper); }
.menu-open .site-header .logo-dark { display: none; }
.menu-open .site-header .logo-light { display: block; }
@media (min-width: 901px) { .mnav { display: none; } }

@media (max-width: 900px) {
  .nav, .site-header .btn { display: none; }
  .menu-btn { display: block; }
}

/* ---------- Hero ---------- */

.hero { position: relative; overflow: hidden; min-height: 100svh; margin-top: -72px; isolation: isolate; }
.hero-wall {
  position: absolute; inset: -4% -2%; z-index: -2;
  display: grid; grid-template-columns: repeat(5, minmax(0, 1fr)); gap: 10px;
  transform: rotate(-4deg) scale(1.08);
}
.hero-wall .col { display: grid; gap: 10px; align-content: start; will-change: transform; }
.hero-wall .col:nth-child(1) { margin-top: -18%; }
.hero-wall .col:nth-child(2) { margin-top: -52%; }
.hero-wall .col:nth-child(3) { margin-top: -8%; }
.hero-wall .col:nth-child(4) { margin-top: -40%; }
.hero-wall .col:nth-child(5) { margin-top: -24%; }
.hero-wall .tile { position: relative; aspect-ratio: 9 / 16; border-radius: 12px; overflow: hidden; background: var(--ink-2); }
.hero-wall img, .hero-wall video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.hero-wall video { opacity: 0; transition: opacity 0.8s; }
.hero-wall video.on { opacity: 1; }
.hero::after {
  content: ""; position: absolute; inset: 0; z-index: -1; pointer-events: none;
  background:
    linear-gradient(180deg, rgba(14,14,13,0.82) 0%, rgba(14,14,13,0.35) 22%, rgba(14,14,13,0.45) 45%, rgba(14,14,13,0.94) 78%, var(--ink) 100%),
    linear-gradient(90deg, rgba(14,14,13,0.7) 0%, rgba(14,14,13,0) 70%);
}
.hero-inner {
  min-height: 100svh; display: flex; flex-direction: column; justify-content: flex-end;
  padding: 140px var(--gutter) clamp(32px, 4vw, 56px);
}
.hero .label { color: rgba(242, 239, 233, 0.7); }
.hero h1 { font-size: clamp(50px, 8.6vw, 168px); font-weight: 560; letter-spacing: -0.05em; margin: 18px 0 clamp(28px, 3.4vw, 52px); line-height: 0.9; }
.hero h1 em { font-style: normal; color: rgba(242, 239, 233, 0.42); }
.hero-foot { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1.15fr); gap: 32px clamp(32px, 6vw, 120px); align-items: end; }
.hero .lead { color: rgba(242, 239, 233, 0.78); max-width: 30em; }
.hero-cta { display: flex; flex-wrap: wrap; gap: 12px; margin-top: 28px; }
.hero .btn-line { border-color: rgba(242, 239, 233, 0.28); color: var(--paper); }
.hero .btn-line:hover { border-color: var(--paper); }
.hero .btn-play .dot { background: var(--paper); color: var(--ink); }

.stats { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); margin: 0; padding: 0; list-style: none; border-top: 1px solid var(--line-dark); }
.stat { padding: 18px 16px 0 0; }
.stat + .stat { padding-left: 16px; border-left: 1px solid var(--line-dark); }
.stat b { display: block; white-space: nowrap; font-size: clamp(24px, 2.3vw, 40px); font-weight: 600; font-stretch: 108%; letter-spacing: -0.04em; line-height: 1; }
.stat span { display: block; margin-top: 8px; font-size: 13px; line-height: 1.35; color: var(--muted-dark); }

@media (max-width: 1100px) {
  .hero-foot { grid-template-columns: 1fr; }
}
@media (max-width: 720px) {
  .hero-wall { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .hero-wall .col:nth-child(n+3) { display: none; }
  .hero-wall .col:nth-child(1) { margin-top: 4%; }
  .hero-wall .col:nth-child(2) { margin-top: -38%; }
  .stats { grid-template-columns: repeat(2, minmax(0, 1fr)); }
  .stat:nth-child(3) { padding-left: 0; border-left: 0; }
  .stat:nth-child(n+3) { border-top: 1px solid var(--line-dark); margin-top: 16px; }
}

.hv-film { display: none; }

/* Kopfzeile über dem dunklen Hero */
.site-header.invert { background: transparent; color: var(--paper); backdrop-filter: none; -webkit-backdrop-filter: none; border-bottom-color: transparent; }
.site-header.invert .btn-ink { background: var(--paper); color: var(--ink); }
.site-header.invert.scrolled { background: rgba(14, 14, 13, 0.78); backdrop-filter: saturate(1.4) blur(14px); -webkit-backdrop-filter: saturate(1.4) blur(14px); border-bottom-color: var(--line-dark); }
.site-header.invert .menu-btn { border-color: var(--line-dark); }
.site-header.invert .menu-btn span { background: var(--paper); }
.wordmark { display: block; }
.logo { display: block; height: 26px; width: auto; }
.logo-light { display: none; }
.site-header.invert .logo-dark { display: none; }
.site-header.invert .logo-light { display: block; }
@media (max-width: 520px) { .logo { height: 22px; } }

/* ---------- Reel-Karte (Hero + Arbeiten) ---------- */

.reel {
  position: relative; display: block; width: 100%;
  aspect-ratio: 9 / 16;
  border-radius: var(--radius);
  overflow: hidden;
  background: var(--ink-2);
  isolation: isolate;
  text-align: left;
  color: #fff;
}
.reel img, .reel video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.reel video { opacity: 0; transition: opacity 0.5s; }
.reel video.on { opacity: 1; }
.reel::after {
  content: ""; position: absolute; inset: 0; z-index: 1;
  background: linear-gradient(180deg, rgba(0,0,0,0) 52%, rgba(0,0,0,0.72) 100%);
}
.reel .meta { position: absolute; left: 0; right: 0; bottom: 0; z-index: 2; padding: 14px; display: grid; gap: 4px; }
.reel .views { display: inline-flex; align-items: center; gap: 7px; font-size: 15px; font-weight: 700; font-stretch: 105%; letter-spacing: -0.01em; }
.reel .views svg { width: 15px; height: 15px; }
.reel .views small { font-size: 11px; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase; opacity: 0.7; margin-left: 2px; }
.reel .tag {
  position: absolute; top: 12px; left: 12px; z-index: 2;
  font-size: 11px; font-weight: 650; letter-spacing: 0.08em; text-transform: uppercase;
  padding: 6px 10px; border-radius: 999px;
  background: rgba(14, 14, 13, 0.55); backdrop-filter: blur(8px); -webkit-backdrop-filter: blur(8px);
}
.reel:hover video, .reel:hover img { transform: scale(1.03); }
.reel img, .reel video { transition: transform 0.9s var(--ease), opacity 0.5s; }

/* ---------- Marken ---------- */

.brands { padding: var(--section) var(--gutter); }
.brand-wall {
  display: grid; grid-template-columns: repeat(4, minmax(0, 1fr));
  margin: 0; padding: 0; list-style: none;
  border-top: 1px solid var(--line); border-left: 1px solid var(--line);
}
.brand-wall li {
  position: relative; overflow: hidden; isolation: isolate;
  display: grid; place-items: center; aspect-ratio: 16 / 9; padding: 20px;
  border-right: 1px solid var(--line); border-bottom: 1px solid var(--line);
}
.brand-wall li > img { height: calc(var(--h) * 1.35); width: auto; max-width: 78%; object-fit: contain; transition: filter 0.45s var(--ease), transform 0.6s var(--ease); }
.brand-wall .bg { position: absolute; inset: 0; z-index: -1; opacity: 0; transition: opacity 0.5s var(--ease); background: var(--ink); }
.brand-wall .bg img { width: 100%; height: 100%; object-fit: cover; filter: brightness(0.5) saturate(0.9); transform: scale(1.08); transition: transform 1.2s var(--ease); }
.brand-wall .cap { position: absolute; left: 16px; bottom: 14px; font-size: 12px; font-weight: 600; letter-spacing: 0.08em; text-transform: uppercase; color: var(--paper); opacity: 0; transform: translateY(6px); transition: opacity 0.4s, transform 0.5s var(--ease); }
.brand-wall li:hover .bg { opacity: 1; }
.brand-wall li:hover .bg img { transform: scale(1); }
.brand-wall li:hover > img { filter: brightness(0) invert(1); transform: scale(1.06); }
.brand-wall li:hover .cap { opacity: 1; transform: none; }
.brand-wall .more { font-size: 13px; font-weight: 600; letter-spacing: 0.1em; text-transform: uppercase; color: var(--muted); text-align: center; line-height: 1.5; }
.brand-wall .more b { display: block; font-size: clamp(40px, 4vw, 64px); font-weight: 600; font-stretch: 110%; letter-spacing: -0.04em; color: var(--ink); text-transform: none; line-height: 1; margin-bottom: 6px; }
@media (max-width: 900px) { .brand-wall { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
@media (max-width: 640px) {
}

/* ---------- Fotos (Karussell) ---------- */

.photos { padding: var(--section) 0 0; }
.photos .section-head { padding: 0 var(--gutter); }
.carousel-nav { display: grid; gap: 24px; justify-items: start; }
.carousel-ctrl { display: flex; align-items: center; gap: 10px; }
.carousel-count { font-size: 13px; font-weight: 600; letter-spacing: 0.08em; color: var(--muted); font-variant-numeric: tabular-nums; margin-right: 8px; }
.carousel-btn { width: 52px; height: 52px; border-radius: 50%; border: 1px solid var(--line); display: grid; place-items: center; transition: background 0.25s, color 0.25s, border-color 0.25s, opacity 0.25s; }
.carousel-btn svg { width: 20px; height: 20px; }
.carousel-btn:hover { background: var(--ink); color: var(--paper); border-color: var(--ink); }
.carousel-btn:disabled { opacity: 0.3; pointer-events: none; }
.carousel-pause svg:last-child { display: none; }
.carousel-pause[aria-pressed="true"] svg:first-child { display: none; }
.carousel-pause[aria-pressed="true"] svg:last-child { display: block; }
.format-ctrl { display: none; }
.photo-row {
  display: flex; gap: clamp(10px, 1.2vw, 18px); overflow-x: auto; scroll-snap-type: x mandatory;
  padding: 0 var(--gutter) 8px; scroll-padding: 0 var(--gutter); scrollbar-width: none; cursor: grab;
}
.photo-row::-webkit-scrollbar { display: none; }
.photo-row.dragging { cursor: grabbing; scroll-snap-type: none; }
.photo-row.dragging img { pointer-events: none; }
.photo-row figure { flex: 0 0 clamp(240px, 23vw, 400px); margin: 0; aspect-ratio: 3 / 4; border-radius: var(--radius); overflow: hidden; background: var(--paper-2); scroll-snap-align: start; }
.photo-row picture { display: block; height: 100%; }
.photo-row img { width: 100%; height: 100%; object-fit: cover; transition: transform 0.9s var(--ease); user-select: none; -webkit-user-drag: none; }
.photo-row figure:hover img { transform: scale(1.03); }
@media (max-width: 720px) {
  .photo-row figure { flex-basis: 72%; }
  .carousel-btn { width: 46px; height: 46px; }
}

/* ---------- Dunkle Sektionen ---------- */

.dark { background: var(--ink); color: var(--paper); }

/* ---------- Arbeiten ---------- */

.work { padding: var(--section) var(--gutter); }
.section-head { display: flex; flex-wrap: wrap; align-items: flex-end; justify-content: space-between; gap: 28px 48px; margin-bottom: clamp(36px, 4.5vw, 64px); }
.section-head .label { display: block; margin-bottom: 18px; }
.filters { display: flex; flex-wrap: wrap; gap: 8px; }
.chip {
  height: 40px; padding: 0 16px; border-radius: 999px;
  border: 1px solid var(--line-dark);
  font-size: 14px; font-weight: 550;
  transition: background 0.25s, color 0.25s, border-color 0.25s;
}
.chip:hover { border-color: var(--paper); }
.chip[aria-pressed="true"] { background: var(--paper); color: var(--ink); border-color: var(--paper); }
.chip sup { font-size: 10px; margin-left: 3px; opacity: 0.55; }

.grid { display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: clamp(12px, 1.4vw, 22px); }
.card { display: grid; gap: 12px; }
.card[hidden] { display: none; }
.card .reel { cursor: pointer; }
.card h3 { margin: 0; font-size: 16px; font-weight: 600; line-height: 1.3; letter-spacing: -0.01em; }
.card p { margin: 3px 0 0; font-size: 13px; color: var(--muted-dark); }
.grid-more { display: flex; justify-content: center; margin-top: clamp(40px, 5vw, 64px); }
.grid-more .btn { border: 1px solid var(--line-dark); }
.grid-more .btn:hover { border-color: var(--paper); }
.note { margin-top: 28px; font-size: 13px; color: var(--muted-dark); text-align: center; }
@media (max-width: 1100px) { .grid { grid-template-columns: repeat(3, minmax(0, 1fr)); } }
@media (max-width: 720px) { .grid { grid-template-columns: repeat(2, minmax(0, 1fr)); } .card h3 { font-size: 14px; } }

.cta-band { display: flex; flex-wrap: wrap; align-items: center; justify-content: space-between; gap: 24px; margin-top: clamp(48px, 6vw, 88px); padding: clamp(24px, 3vw, 40px); border-radius: var(--radius); background: var(--paper); color: var(--ink); }
.cta-band p { margin: 0; font-size: clamp(26px, 3vw, 44px); font-weight: 600; font-stretch: 108%; letter-spacing: -0.04em; line-height: 1.05; }
.cta-band span { display: block; margin-top: 10px; font-size: 16px; font-weight: 400; font-stretch: 100%; letter-spacing: 0; color: var(--muted); }
.dark .cta-band .btn-ink { background: var(--ink); color: var(--paper); }

/* ---------- Formate ---------- */

.formats { padding: var(--section) var(--gutter); }
.format-wrap { display: grid; grid-template-columns: minmax(0, 1fr) minmax(280px, 0.42fr); gap: clamp(32px, 6vw, 112px); align-items: start; }
.format-list { list-style: none; margin: 0; padding: 0; border-top: 1px solid var(--line); counter-reset: f; }
.format { position: relative; display: grid; grid-template-columns: 64px minmax(0, 1fr); gap: 0 24px; padding: clamp(22px, 2.4vw, 34px) 0; border-bottom: 1px solid var(--line); cursor: default; }
.format .no { font-size: 13px; font-weight: 600; color: var(--muted); padding-top: 0.9em; font-variant-numeric: tabular-nums; transition: color 0.3s; }
.format h3 { margin: 0; font-size: clamp(34px, 5.2vw, 92px); font-weight: 600; font-stretch: 112%; letter-spacing: -0.045em; line-height: 0.95; color: #c9c5bc; transition: color 0.35s var(--ease), transform 0.5s var(--ease); }
.format .body { grid-column: 2; display: grid; grid-template-rows: 0fr; transition: grid-template-rows 0.5s var(--ease); }
.format .body > div { overflow: hidden; }
.format p { margin: 16px 0 0; max-width: 34em; color: #45433e; font-size: 18px; }
.format .thumb { display: none; }
.format.active h3 { color: var(--ink); transform: translateX(8px); }
.format.active .no { color: var(--ink); }
.format.active .body { grid-template-rows: 1fr; }
.format .signature { display: inline-block; margin-left: 14px; vertical-align: middle; font-size: 11px; font-weight: 650; letter-spacing: 0.08em; text-transform: uppercase; padding: 6px 10px; border-radius: 999px; background: var(--signal); color: var(--ink); position: relative; top: -0.5em; }
.format-stage { position: sticky; top: 96px; aspect-ratio: 9 / 16; border-radius: var(--radius); overflow: hidden; background: var(--ink-2); }
.format-stage { cursor: pointer; }
.format-stage .reel { position: absolute; inset: 0; opacity: 0; transition: opacity 0.5s var(--ease); border-radius: 0; }
.format-stage .reel.active { opacity: 1; z-index: 1; }
@media (max-width: 900px) {
  .format-wrap { grid-template-columns: 1fr; }
  .format-stage { display: none; }
  .format { grid-template-columns: 36px minmax(0, 1fr) 76px; }
  .format h3 { color: var(--ink); font-size: clamp(30px, 8vw, 44px); }
  .format.active h3 { transform: none; }
  .format .body { grid-template-rows: 1fr; grid-column: 2; }
  .format p { font-size: 16px; margin-top: 10px; }
  .format .thumb { display: block; grid-row: 1 / 3; grid-column: 3; width: 76px; aspect-ratio: 9/16; border-radius: 10px; overflow: hidden; }
  .format .thumb { position: relative; }
.format .thumb img, .format .thumb video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
.format .thumb video { opacity: 0; transition: opacity 0.6s; }
.format .thumb video.on { opacity: 1; }
}

/* ---------- Case ---------- */

.case { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: clamp(32px, 6vw, 112px); padding: var(--section) var(--gutter); align-items: center; }
.case .h2 { margin: 18px 0 28px; }
.case-stats { display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); margin-top: 44px; border-top: 1px solid var(--line-dark); }
.case-stats div { padding: 18px 12px 0 0; }
.case-stats div + div { padding-left: 16px; border-left: 1px solid var(--line-dark); }
.case-stats b { display: block; font-size: clamp(26px, 2.6vw, 40px); font-weight: 600; font-stretch: 108%; letter-spacing: -0.04em; line-height: 1; }
.case-stats span { display: block; margin-top: 8px; font-size: 13px; color: var(--muted-dark); }
.case-reels { display: grid; grid-template-columns: repeat(2, minmax(0, 1fr)); gap: clamp(10px, 1.2vw, 18px); }
.case-reels .reel:nth-child(2) { margin-top: 22%; }
.code { display: inline-flex; align-items: center; gap: 10px; margin-top: 28px; padding: 10px 16px; border: 1px dashed var(--line-dark); border-radius: 10px; font-size: 14px; color: var(--muted-dark); }
.code b { color: var(--paper); letter-spacing: 0.12em; }
@media (max-width: 900px) { .case { grid-template-columns: 1fr; } .case-stats { grid-template-columns: 1fr 1fr 1fr; } }

/* ---------- Ablauf ---------- */

.process { padding: var(--section) var(--gutter); }
.steps { position: relative; display: grid; grid-template-columns: repeat(4, minmax(0, 1fr)); gap: clamp(12px, 1.4vw, 20px); margin: 0; padding: 0; list-style: none; counter-reset: step; }
.steps::before { content: ""; position: absolute; left: 0; right: 0; top: 0; height: 1px; background: var(--line); }
.steps li { position: relative; padding: 40px 0 0; }
.steps li::before { content: ""; position: absolute; left: 0; top: -5px; width: 11px; height: 11px; border-radius: 50%; background: var(--paper); border: 1.5px solid var(--ink); transition: background 0.3s; }
.steps li:first-child::before { background: var(--ink); }
.steps b { display: block; font-size: clamp(72px, 8vw, 132px); font-weight: 300; font-stretch: 110%; letter-spacing: -0.06em; line-height: 0.8; color: #d3cfc6; margin-bottom: 28px; font-variant-numeric: tabular-nums; transition: color 0.4s var(--ease); }
.steps li:hover b { color: var(--ink); }
.steps li:hover::before { background: var(--ink); }
.steps h3 { margin: 0 0 12px; font-size: clamp(22px, 1.9vw, 28px); font-weight: 600; font-stretch: 108%; letter-spacing: -0.03em; line-height: 1.05; }
.steps p { margin: 0; font-size: 16px; color: #45433e; max-width: 22em; }
.steps.rise li { opacity: 0; transform: translateY(24px); transition: opacity 0.8s var(--ease), transform 0.8s var(--ease); }
.steps.rise.in li { opacity: 1; transform: none; }
.steps.rise.in li:nth-child(2) { transition-delay: 0.1s; }
.steps.rise.in li:nth-child(3) { transition-delay: 0.2s; }
.steps.rise.in li:nth-child(4) { transition-delay: 0.3s; }
.steps.rise { opacity: 1; transform: none; }
@media (max-width: 900px) {
  .steps { grid-template-columns: 1fr 1fr; row-gap: 40px; }
}

/* ---------- Über mich ---------- */

.about { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); align-items: stretch; border-top: 1px solid var(--line); }
.about-photo { position: relative; margin: 0; min-height: min(92svh, 960px); background: var(--paper-2); overflow: hidden; }
.about-photo picture { position: absolute; inset: 0; }
.about-photo img { width: 100%; height: 100%; object-fit: cover; object-position: 50% 62%; }
.about-photo figcaption { position: absolute; left: var(--gutter); bottom: 24px; font-size: 12px; font-weight: 600; letter-spacing: 0.14em; text-transform: uppercase; color: #fff; text-shadow: 0 1px 12px rgba(0,0,0,0.35); }
.about-text { display: flex; flex-direction: column; justify-content: center; padding: var(--section) var(--gutter) var(--section) clamp(40px, 6vw, 112px); }
.about .h2 { margin: 18px 0 32px; }
.about-lead { margin: 0; max-width: 30em; font-size: clamp(18px, 1.45vw, 21px); line-height: 1.5; color: #3c3a36; }
.facts { display: grid; grid-template-columns: 1fr 1fr; margin: 44px 0 0; border-top: 1px solid var(--line); max-width: 560px; }
.facts div { padding: 16px 16px 16px 0; border-bottom: 1px solid var(--line); }
.facts div:nth-child(even) { padding-left: 20px; border-left: 1px solid var(--line); }
.facts dt { font-size: 12px; font-weight: 600; letter-spacing: 0.14em; text-transform: uppercase; color: var(--muted); }
.facts dd { margin: 6px 0 0; font-size: 20px; font-weight: 600; font-stretch: 106%; letter-spacing: -0.02em; }
.about-quote { margin: 40px 0 0; max-width: 26em; font-size: clamp(20px, 1.7vw, 25px); font-weight: 400; line-height: 1.35; letter-spacing: -0.015em; color: var(--ink); }
.about-quote::before { content: "„"; }
.about-quote::after { content: "“"; }
@media (max-width: 900px) {
  .about { grid-template-columns: 1fr; }
  .about-photo { min-height: 0; aspect-ratio: 4 / 5; }
  .about-text { padding: 56px var(--gutter) var(--section); }
}

.socials { display: flex; flex-wrap: wrap; gap: 10px; margin-top: 32px; }
.social { display: inline-flex; align-items: center; gap: 10px; height: 48px; padding: 0 18px 0 14px; border: 1px solid var(--line); border-radius: 999px; font-size: 15px; font-weight: 600; transition: border-color 0.25s; }
.social:hover { border-color: var(--ink); }
.social svg { width: 20px; height: 20px; }
.social small { font-weight: 500; color: var(--muted); }
.dark .social { border-color: var(--line-dark); }
.dark .social:hover { border-color: var(--paper); }
.dark .social small { color: var(--muted-dark); }
@media (max-width: 900px) {
  .about { grid-template-columns: 1fr; }
  .about-photos { padding: 0 0 22% 18%; }
  .ph-badge { right: 8px; }
}

/* ---------- Kontakt ---------- */

.contact { display: grid; grid-template-columns: minmax(0, 1fr) minmax(0, 1fr); gap: clamp(40px, 6vw, 112px); padding: var(--section) var(--gutter); }
.contact .h2 { font-size: clamp(52px, 8.4vw, 150px); margin: 18px 0 32px; }
.direct { margin-top: 40px; display: grid; gap: 6px; }
.direct a { font-size: clamp(20px, 1.8vw, 26px); font-weight: 650; font-stretch: 105%; letter-spacing: -0.02em; border-bottom: 1px solid var(--line-dark); justify-self: start; padding-bottom: 4px; }
.direct a:hover { border-color: var(--paper); }

.form { display: grid; gap: 18px; align-content: start; }
.field { display: grid; gap: 8px; }
.field label, .field legend { font-size: 13px; font-weight: 600; color: var(--muted-dark); padding: 0; }
.row { display: grid; grid-template-columns: 1fr 1fr; gap: 18px; }
.form input[type="text"], .form input[type="email"], .form textarea {
  width: 100%; font: inherit; font-size: 17px; color: var(--paper);
  background: rgba(242, 239, 233, 0.05);
  border: 1px solid var(--line-dark); border-radius: 12px;
  padding: 15px 16px; outline: none;
  transition: border-color 0.2s, background 0.2s;
}
.form textarea { min-height: 150px; resize: vertical; }
.form input:focus, .form textarea:focus { border-color: var(--paper); background: rgba(242, 239, 233, 0.08); }
.form ::placeholder { color: #6f6d68; }
fieldset { border: 0; margin: 0; padding: 0; }
.topics { display: flex; flex-wrap: wrap; gap: 8px; margin-top: 8px; }
.topics input { position: absolute; opacity: 0; pointer-events: none; }
.topics label { cursor: pointer; height: 42px; display: inline-flex; align-items: center; padding: 0 16px; border-radius: 999px; border: 1px solid var(--line-dark); font-size: 14px; font-weight: 550; color: var(--paper); transition: background 0.2s, color 0.2s, border-color 0.2s; }
.topics label:hover { border-color: var(--paper); }
.topics input:checked + label { background: var(--paper); color: var(--ink); border-color: var(--paper); }
.topics input:focus-visible + label { outline: 2px solid var(--paper); outline-offset: 3px; }
.hp { position: absolute; left: -10000px; width: 1px; height: 1px; overflow: hidden; }
.consent { font-size: 13px; color: var(--muted-dark); margin: 0; }
.consent a { text-decoration: underline; text-underline-offset: 3px; }
.form .btn { justify-self: start; margin-top: 6px; }
.form-msg { font-size: 15px; margin: 0; min-height: 1.5em; }
.form-msg.ok { color: var(--signal); }
.form-msg.err { color: #ff8a7a; }
.form.sent .field, .form.sent .row, .form.sent fieldset, .form.sent .btn, .form.sent .consent { display: none; }
@media (max-width: 900px) { .contact { grid-template-columns: 1fr; } }
@media (max-width: 520px) { .row { grid-template-columns: 1fr; } }

/* ---------- Footer ---------- */

.site-footer { display: flex; flex-wrap: wrap; justify-content: space-between; gap: 18px 32px; padding: 0 var(--gutter) 36px; font-size: 14px; color: var(--muted-dark); }
.footer-mark { flex: 1 0 100%; padding: clamp(56px, 7vw, 120px) 0 clamp(36px, 4vw, 56px); border-top: 1px solid var(--line-dark); margin-bottom: 8px; }
.footer-mark img { width: 100%; height: auto; }
.footer-mark .label { margin: clamp(14px, 1.6vw, 24px) 0 0; letter-spacing: 0.32em; text-align: center; font-size: clamp(11px, 1vw, 15px); }
.site-footer nav { display: flex; flex-wrap: wrap; gap: 8px 24px; }
.site-footer a:hover { color: var(--paper); }

/* ---------- Lightbox ---------- */

.lightbox { position: fixed; inset: 0; z-index: 100; display: none; place-items: center; background: rgba(8, 8, 7, 0.94); color: #fff; padding: 20px; }
.lightbox.open { display: grid; }
.lightbox figure { margin: 0; position: relative; height: min(88svh, 900px); aspect-ratio: 9 / 16; max-width: 100%; border-radius: var(--radius); overflow: hidden; background: #000; }
.lightbox video { width: 100%; height: 100%; object-fit: contain; background: #000; }
.lightbox figcaption { position: absolute; left: 0; right: 0; top: 0; padding: 16px 18px 40px; background: linear-gradient(180deg, rgba(0,0,0,0.6), rgba(0,0,0,0)); font-size: 14px; pointer-events: none; }
.lightbox figcaption b { display: block; font-size: 16px; }
.lb-btn { position: absolute; width: 52px; height: 52px; border-radius: 50%; display: grid; place-items: center; background: rgba(255,255,255,0.1); transition: background 0.2s; }
.lb-btn:hover { background: rgba(255,255,255,0.22); }
.lb-btn svg { width: 20px; height: 20px; }
.lb-close { top: 20px; right: 20px; }
.lb-prev { left: 20px; top: 50%; transform: translateY(-50%); }
.lb-next { right: 20px; top: 50%; transform: translateY(-50%); }
.lb-source { position: absolute; bottom: 20px; left: 50%; transform: translateX(-50%); font-size: 13px; color: rgba(255,255,255,0.65); text-decoration: underline; text-underline-offset: 3px; }
@media (max-width: 720px) {
  .lightbox { padding: 0; }
  .lightbox figure { height: 100svh; width: 100%; border-radius: 0; }
  .lb-prev, .lb-next { display: none; }
  .lb-close { top: 12px; right: 12px; z-index: 3; }
  .lb-source { bottom: 84px; z-index: 3; }
}

/* ---------- Rechtstexte ---------- */

.legal { padding: clamp(48px, 7vw, 112px) var(--gutter) var(--section); max-width: 860px; }
.legal h1 { font-size: clamp(44px, 6vw, 88px); margin-bottom: 40px; }
.legal h2 { font-size: 22px; font-weight: 700; font-stretch: 105%; letter-spacing: -0.02em; margin: 40px 0 10px; }
.legal p, .legal li { color: #3c3a36; }
.legal a { text-decoration: underline; text-underline-offset: 3px; }
.todo { background: #fff3a8; padding: 0 4px; }

/* ---------- Einblenden ---------- */

.rise { opacity: 0; transform: translateY(24px); transition: opacity 0.9s var(--ease), transform 0.9s var(--ease); }
.rise.in { opacity: 1; transform: none; }
@media (prefers-reduced-motion: reduce) {
  .rise { opacity: 1; transform: none; transition: none; }
  .reel img, .reel video { transition: none; }
  .reel:hover video, .reel:hover img { transform: none; }
}

/* ---------- Handy ---------- */

@media (max-width: 720px) {
  :root { --section: 88px; }
  .h2 { font-size: clamp(36px, 10.4vw, 52px); }
  .section-head { margin-bottom: 28px; gap: 16px; }
  .lead { font-size: 17px; }

  /* Hero am Handy: ein Video bildschirmbreit (Kino), Schrift unten drauf */
  .hero { min-height: 0; }
  .hero-wall { display: none; }
  .hv-film { display: block; position: absolute; inset: 0 0 auto; height: 84svh; z-index: -2; background: var(--ink-2); }
  .hv-film img, .hv-film video { position: absolute; inset: 0; width: 100%; height: 100%; object-fit: cover; }
  .hv-film video { opacity: 0; transition: opacity 0.8s; }
  .hv-film video.on { opacity: 1; }
  .hero::after { bottom: auto; height: 84svh; background: linear-gradient(180deg, rgba(14,14,13,0.5) 0%, rgba(14,14,13,0) 14%, rgba(14,14,13,0) 32%, rgba(14,14,13,0.94) 60%, var(--ink) 84%); }
  .hero-inner { min-height: 0; justify-content: flex-start; padding: 54svh var(--gutter) 36px; }
  .hero .label { font-size: 11px; color: rgba(242, 239, 233, 0.6); }
  .hero h1 { font-size: 12vw; font-stretch: 96%; letter-spacing: -0.05em; line-height: 0.92; margin: 14px 0 18px; }
  .hero h1 em { display: block; margin-top: 8px; font-size: 0.56em; line-height: 1; letter-spacing: -0.035em; color: rgba(242, 239, 233, 0.5); }
  .hero h1 br { display: none; }
  .hero .lead { font-size: 16px; color: rgba(242, 239, 233, 0.78); }
  .hero-cta { margin-top: 24px; flex-wrap: nowrap; }
  .hero-cta .btn { flex: 1 1 0; justify-content: center; height: 50px; padding: 0 12px; font-size: 14px; gap: 8px; }
  .hero-cta .btn svg { width: 16px; height: 16px; }
  .hero-cta .btn-play .dot { width: 22px; height: 22px; }
  .hide-sm { display: none; }
  .hero-foot { gap: 28px; }
  .hero .stat, .hero .stat + .stat, .hero .stat:nth-child(3) { padding: 18px 10px 0; text-align: center; }

  /* Wischbare Karten: gemeinsame Grundlage für Marken und Formate */
  .format-list {
    display: flex; gap: 10px; overflow-x: auto; scroll-snap-type: x mandatory;
    margin: 0 calc(var(--gutter) * -1); padding: 0 var(--gutter) 4px;
    border: 0; scrollbar-width: none;
  }
  .format-list::-webkit-scrollbar { display: none; }

  /* Marken: kompakte Logo-Wand, alle auf einen Blick */
  .brand-wall {
    display: grid; grid-template-columns: repeat(3, minmax(0, 1fr)); gap: 0; overflow: visible;
    margin: 0; padding: 0; border-top: 1px solid var(--line); border-left: 1px solid var(--line);
  }
  .brand-wall li { aspect-ratio: 1 / 0.82; padding: 10px; border-right: 1px solid var(--line); border-bottom: 1px solid var(--line); }
  .brand-wall .bg, .brand-wall .cap { display: none; }
  .brand-wall li > img, .brand-wall li:hover > img { height: calc(var(--h) * 0.78); max-width: 86%; filter: none; transform: none; }
  .brand-wall .more b { font-size: 30px; }
  .brand-wall .more { font-size: 10px; }
  .brand-hint { display: none; }

  /* Formate: Karte mit Beispielvideo als Fläche, Tippen spielt es ab */
  .format-list { counter-reset: none; }
  .format {
    position: relative; flex: 0 0 80%; min-height: 470px; scroll-snap-align: start;
    display: flex; flex-direction: column; justify-content: flex-end; gap: 0;
    padding: 20px; border: 0; border-radius: var(--radius); overflow: hidden; color: var(--paper); isolation: isolate;
  }
  .format::after { content: ""; position: absolute; inset: 0; z-index: -1; pointer-events: none; background: linear-gradient(180deg, rgba(14,14,13,0.2) 0%, rgba(14,14,13,0.1) 35%, rgba(14,14,13,0.92) 78%); }
  .format > :not(.thumb) { pointer-events: none; }
  .format .no { position: absolute; top: 18px; left: 20px; padding: 0; color: rgba(242,239,233,0.8); }
  .format h3, .format.active h3 { color: var(--paper); font-size: 28px; font-stretch: 100%; transform: none; }
  .format .signature { position: absolute; top: 14px; right: 14px; margin: 0; }
  .format .body { grid-column: auto; }
  .format p { color: rgba(242,239,233,0.8); font-size: 15px; margin-top: 10px; }
  .format .thumb { display: block; position: absolute; inset: 0; width: auto; aspect-ratio: auto; border-radius: 0; z-index: -2; }

  .format-ctrl { display: flex; align-items: center; gap: 10px; margin-top: 16px; }

  /* Arbeiten: Filter in einer wischbaren Zeile */
  .filters { flex-wrap: nowrap; overflow-x: auto; margin: 0 calc(var(--gutter) * -1); padding: 0 var(--gutter); scrollbar-width: none; }
  .filters::-webkit-scrollbar { display: none; }
  .chip { flex: 0 0 auto; }
  .grid { gap: 14px 10px; }
  .reel .tag { font-size: 10px; padding: 5px 8px; top: 8px; left: 8px; }
  .reel .meta { padding: 10px; }
  .reel .views { font-size: 14px; }

  /* Case + Ablauf kompakter */
  .case-stats b { font-size: 28px; }
  .code { display: flex; flex-wrap: wrap; }
  /* Ablauf: vertikale Zeitleiste */
  .steps { grid-template-columns: 1fr; row-gap: 0; }
  .steps::before { display: none; }
  .steps li { padding: 0 0 30px 40px; }
  .steps li::before { top: 4px; left: 0; }
  .steps li::after { content: ""; position: absolute; left: 5px; top: 20px; bottom: 2px; width: 1px; background: var(--line); }
  .steps li:last-child { padding-bottom: 0; }
  .steps li:last-child::after { display: none; }
  .steps b { font-size: 13px; font-weight: 600; letter-spacing: 0.08em; line-height: 1; color: var(--muted); margin-bottom: 8px; }
  .steps h3 { font-size: 24px; margin-bottom: 8px; }
  .steps p { font-size: 15px; max-width: none; }
  .contact .h2 { font-size: 15vw; }
}